Nobody imagined that the purple or pink haired young adult would become the business pioneer that she is today by creating her own cosmetic line, but that is exactly what happened to cosmetic leader Doe Deere. Deere was named female entrepreneur of the year by Lime Crime Galore magazine for her Lime Crime makeup. They admit that her makeup line is very popular among young women and young adults that want to make a statement with their makeup. In fact, Deere uses products that are hypoallergenic and safe to use on most skin types.
How Doe Deere Got Her Start
Surprisingly, Deere got her start in her home country of Russia by selling novelty tattoos to her classmates, but not before making them popular by wearing them herself. She began to to earn money and appreciate the art of selling items that she loved to her friends. However, by 17, Doe Deere was in New York City striving to be a part of a music band. She gained remarkable strides and eventually married a soloist of a band. After being in the band she decided that she wanted to pioneer on a unconventional thought that had always been in the back of her mind.
How Lime Crime Was Born
She decided that she wanted to create a makeup line that gives women vibrant colors and not the dull neutral colors of the 90’s. She began to create her own makeup with her own unique colors. She discovered that her time in a rock band helped her with her marketing skills and she was able to present a product to a target group that was interested in her products and then Lime Crime was born. Her clients have the option of makeup choices that are bold and allow them to make a statement.
You can purchase Lime Crime products from their secure website that allows you to talk to you to get promotional offers and test new products as a member. You also can get free shipping on orders over a certain amount. Deere has created a easy to read and navigate website that has all of her products clearly listed on her site. You can speak to a friendly online professional for questions about their products or your order.
The Pittsburgh Steelers is the number one overall rated football team in terms of Super Bowl wins. This organization is not only known for its football skills on the field; it is also known for its fantastic fan fashions. Yea, that’s right; the Steelers fans are some of the sharpest franchise supporters in the league. Here is a look at some of the new changes being brought about by Susan McGalla, the Steelers Director of Strategic Planning and Growth.
Susan McGalla has been in fashion all of her life. She is a former president of American Eagle Outfitter and a former CEO of Wet Seal. McGalla has a lot of experience with figuring out the types of clothing that would sell best among select target groups.
Fashion brands such as Victoria’s Secret and Tommy Bahama are just two new places where the Steelers logo will start to appear on some garments. Steeler symbols and colors has already been used on Nike gear and Susan McGalla will continue this trend.
McGalla also plans on appealing to more female Steeler fans, young and old. She is using different color schemes such as pink, neon yellow and gold to appeal toward the female population. The pieces that she has created will be designed for flexibility, style and overall comfort. People will also be able to dress up with the new line of Steeler gear and dress down with it as well.
One of the things that McGalla is doing is keeping in touch with the fans. She deeply values their opinions. Since McGalla was born in Pittsburgh she grew up in a city that is committed to their team and their lifestyle. The clothing that she is now promoting reflects these values. Steelers fans can expect to see more of their favorite team’s logo on work or casual wear and even on upscale clothing for special events.
Since 2008, Doe Deere has been an unstoppable force of nature in the cosmetics industry. She has built a makeup empire that is thriving today because of her unique products and the bold colors that are available from her brand Lime Crime. While there are plenty of brands out there that focus on natural looks and concealing imperfections, Doe strives to promote that being yourself is the most important part of any makeup look.
Promoting her line of cosmetics as cruelty-free has also helped Doe market her products to a very wide audience. Not only can women have bright, bold lips, they do not have to worry about that new neon orange lipstick being tested on animals or anything of the sort. This is especially exciting because many popular brands such as Maybelline and Cover Girl do this often, making it difficult for vegans to find makeup that suits their specific needs. Although this is not a concern for everyone, it is nice to know that Lime Crime does not contribute to the unethical treatment of animals.
While Lime Crime may not be your mother’s makeup brand, it does cater to the hip and the young, as well as those willing to break the rules. As Doe might say, there are no rules when it comes to makeup. It is lovely to see a young woman promoting uniqueness to her fans, and it is certainly apparent from all of her social media ventures that she has many. We hope to see more of this young lady in years to come, and can’t wait to try out some of her new lipsticks!